Corporate Social Responsibility

Paying our dues to the community while sustaining natural resources and engaging in sustainable development and also making the required profits is a matter of cultivating and maintaining integrity in managing resources effectively. It deals with principles of self-governance and self-regulations, the practice of which will ensure the increased productivity and harmonious administration of all business activities. Strategic partnerships are not simply about outsourcing responsibility, but sharing dividends, burdens and risks equitably. It is about mutual development and achieving common goals together. It is about social responsibility that takes a step beyond the returns stipulated by the compliance to legalities and other regulations. It is built on the ideals that organisations are made up of people who are part and parcel of the community.

Thereby whenever making choices our company has in mind the sustainability of its Community and surrounding environs. The choices and actions of the human resource that plays the role of stakeholders in the business as either members of the corporate or as members of a community, can become the most volatile risk factor to the sustainability of a business. Thus, when choices are made with the entire community in mind, risks and opportunities are shared. This in turn will ensure that the community fully-supports and promotes the development of the business which they in turn visualise as a mutually beneficial and ethical venture, ensuring the value-addition which enhances the company’s potential for competition. Thus the long term and short term risk factors are presented in order for intelligent informed choices to be made.

Contribution to enhance the quality of life of Internally Displaced Persons When Sri Lanka is on a path to reconciliation there are significant responsibilities that must be fulfilled by the corporate leaders. We too have made our contribution towards the road to lasting peace within the nation. The end of a civil struggle did not end with the civil war, large numbers of internally-displaced people were rehabilitated in camps and required urgent attention to fulfill basic requirements. Given the magnitude of the problem, we were one of the first corporates to contribute a significant amount of funds, totaling Rs. 5 Mn towards the resettlement of the internally displaced persons to their homes.

Developing English education in schools Our vision for corporate social responsibility can be seen in our strategic CSR programs. We have taken on the mantle of improving the standard of English education in the Sangabodhi Vidyalaya situated at Mahiyanganaya. This is a long term project initiated in year 2011 and aimed at making a lasting difference in the education standards of the area. Our goal is to elevate the level of English in the school so as that their competency levels are parallel to any other school in the island. Through our pilot study we recognised and narrowed down the physical and intellectual requirements to achieving our target. Accordingly a comprehensive programme (Annexure 1) was prepared by experts in the education sector. As per the programme the initial training programmes for teachers as well as for students were conducted in March 2012 at the School. The next training session is scheduled to be held in May 2013. These training programs will provide